Women Travel Abroad
Travel Boutique catering to women who want to travel independently and need guidance, support, and camaraderie to do so.
Women Travel Abroad is a premier travel boutique pairing like-minded women travelers while providing hand-picked travel destinations and retreat training opportunities to enjoy.
WTA travels in small groups of six (6) with a host leading your adventure every step of the way. The travel boutique tours premier locations, dine at superb restaurants and gives travelers authentic memories that will last a lifetime. The travel experiences are exclusive and women are selected based on group chemistry and compatibility in order to ensure a pleasurable experience for all travelers. Most of the travelers in the group are 35 years-old and older.
The main purpose of the company is to offer women the experience to explore foreign destinations, learn more about themselves and develop bonds with other women.
Project Good Work was hired to transform Women Travel Aboard into a cohesive brand, developing its look, personality, and marketing strategy.
How it was done:
1) Redesigning the Logo
2) Redesigning the website
3) Updating all the website copy
4) Creating Advertising Campaigns
5) Developing a Marketing Plan
6) Reviewing current systems and processes for WTA and offering future solutions
Please view the before and after below to see the transformation.
Before:
After:
